We have a grim crisis here in the United States, folks.
Grim.
I’m not talking about the silly economy. Or the silly environment.
I’m talking about syllables.
People are wasting syllables EVERY DAY. It’s tragic.
They’re using up big words as if the syllable fairy comes each night to bring more. Ahem.
This sign, parked on all the tables at
Portillo's, was the last straw. It's why I’m launching Save the Syllables.
Not People for the Ethical Treatment of Syllables. Not the Society for the Conservation of Syllables.
Too many syllables.
Just
Save the Syllables.
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Let’s dissect this lovely bit of lunacy, shall we?
To our guests.Clue: We’re
all guests. Except employees. And they should damn well know better.
And frankly, I have a problem with guests. We
weren’t invited. It sure as shit
ain’t free. We’re
customers, dammit.
Please help us keep our costs down…1) I’m a customer and I’m supposed to help
you? With anything? No. I’m always right and I will do as I damn well please. Now maybe if I happened to be a ‘guest’ and the meal happened to be free, I’d feel obligated to help you. Maybe.
2) Help us keep our…okay, if we did go along with the whole customers-helping-
Portillo’s thing, it would have to be ‘Help us keep YOUR costs down’. Right?
3) Better still, let’s ditch the extra pronoun and adjective. Why can’t it be: Help keep costs down?
4) Fuck that. The whole sentence goes.
Here’s where it starts getting good:
By discarding all paper items…Discarding? Paper items? All of them? Are you sure?
How about: Throw out your trash.
It’s simple. It’s direct. Perhaps not as elegant as discarding your paper items, but this
ain’t Britain. We’re Americans and we have trash.
Furthermore, what if I’m not done with
all of my paper items? Does it make me a bad guest if I leave with a napkin for blowing my nose later?
Also: What should be done with non-paper items? Styrofoam
isn’t paper. It’s a mysterious combination of
styro and, well, foam. Do we discard that, too, or just leave it on the fucking table with the plastic forks and ketchup packets?
~~~~~~~~~~~~~~
In the appropriate garbage units…Where are the
inappropriate garbage units? Are they particularly trashy? (I know – lame – I
couldn’t resist.)
Now I’
ve got all this anxiety about discarding my paper items in the appropriate garbage unit. Serious anxiety. Is this the right one? Or maybe it’s this one? Stress.
And what the fuck is a garbage unit?
Unit: an individual thing or person regarded as single and complete, esp. for purposes of calculation : the family unit.
• each of the individuals or collocations into which a complex whole may be divided : large areas of land made up of smaller units | the sentence as a unit of grammar.
• a device that has a specified function, esp. one forming part of a complex mechanism : the gearbox and transmission unit.
Nope. No mention of garbage-related units.
~~~~~~~~~~~~~~
In case you're thinking
Portillo's cares about the environment and offers multiple garbage units with which to sort your paper and non-paper related items, no. Nope. No.
~~~~~~~~~~~~~~
Shall we continue?
Located in the dining area…Ahhhh. So the
inappropriate garbage units are
not located in the dining area? Maybe.
Why do they need to be located anywhere?
Why can’t they just be? These units. Of garbage.
~~~~~~~~~~~~~~
Who are these signs for, exactly?
The folks who clean up after ourselves don’t need a sign. We just do it.
And the morons who need to be told to clean up after themselves probably
aren’t going to pay attention to a poorly phrased plastic placard. You could slap them on the forehead with a
hot dog and it
wouldn’t matter – they’d still leave their shit behind.
Yes, I know that first sentence
wasn’t exactly grammatically correct.
Shaddap or I'll smack you on the forehead with a
hot dog.
~~~~~~~~~~~~~~
Please throw away your trash.
Thank you!
Doesn’t that just
feel better?
It’s less stressful. And it
shouldn’t take an advanced degree to figure out what to do with your
hot dog wrapper.
~~~~~~~~~~~~~~
The only thing that’s missing from
Portillo's grammatical abortion of a sign is ‘utilize’.
I hate utilize.
Hate it.
Please use 'use'. Utilize is complicated and showy. Use is simple. Three syllables versus one.
In these tough times, please folks, let’s save our syllables. We just might need them later.
~~~~~~~~~~~~~~
I am listening to: One - U2
I am reading: Notes for the first entry of my
eCommerce project blog (
yay!)
And I am: Fine